ITBN CONF-EXPO 2025
Hungary’s Largest Security Event
Where Cybersecurity and AI Experts Unite to Shape the Future
September 24, 2025
Pass purchaseITBN 2025 Motto:
Protect Your AI-Sensitive
The focus of ITBN 2025 is deeper and more personal than ever. Our motto goes beyond technological challenges—it’s about how you can protect what truly matters. AI is no longer just about technology; it intertwines with the most personal aspects of our lives. It influences our decisions, shapes our relationships, and transforms our everyday experiences. How can we safeguard our company’s data, our own and our loved ones’ privacy, while still leveraging the opportunities AI offers? In this ever-changing, rapidly evolving world, how can we preserve what is human, what is personal, what is uniquely ours? This is exactly what we seek to answer at ITBN 2025.
21 Years as the Premier Industry Summit
The ITBN CONF-EXPO has been Hungary’s leading IT security event for over two decades, bringing together more than 1,600 professionals annually to discuss the industry’s most pressing challenges. It’s more than just a conference—it’s a forum for a close-knit professional community where top industry leaders gather to exchange knowledge, build relationships, and shape the future of cybersecurity together.
100+ Trend-Defining Topics
The ITBN 2025 program focuses on the most current challenges: from the latest regulatory issues surrounding NIS2, DORA, and the AI Act, to all the key areas shaping the future of cybersecurity.
We will also explore critical topics such as defending against deepfakes, security risks of humanoid robots, and the real effectiveness of automated security processes.
130+ Speakers, Leading Experts in the Field
At ITBN 2025, cybersecurity meets psychology, economics, and law, as top experts present how AI is transforming various fields.
This year’s lineup includes renowned speakers such as Arthur Keleti, Dr. Árpád Rab, Zoltán Pogátsa, Ferenc Frész, József Balatoni, Kamilló Matek, Dr. László Buda, Dr. Ádám Guld—and many more!
What We’ll Talk About This Year...
The End of Normal Human History?
The world around us is changing at an unprecedented pace, and so is our threat landscape. The nature, complexity, and speed of cyber risks are evolving rapidly, making it harder than ever to keep up. Many experts are beginning to say that 2025 marks the end of normal human history—but if that’s true, what comes next? How do we protect what is human, personal, and uniquely ours in a world where artificial intelligence is rewriting the rules of reality? This year, ITBN 2025 explores how technology is reshaping the way we think, trust, and interact. We are entering an era where virtual deception and AI-driven fraud are becoming increasingly sophisticated, and people may soon only trust what they can see with their own eyes—or perhaps not even that. How do we navigate this new reality while preserving our sense of security and identity?
Industry Trends & Hot Topics
At ITBN 2025, we’ll bring you the most up-to-date insights into the latest cybersecurity challenges and solutions. This year’s agenda will cover key regulations like NIS2, DORA, and the AI Act, helping businesses and professionals understand their impact. We’ll also dive into cutting-edge security strategies through hands-on workshops and provide a fully interactive space where attendees can engage directly with top experts, including Ferenc Frész. If you want to stay ahead of the curve in cybersecurity, this is where you need to be.
“Watch My Hands—I’m Cheating…”
For a while, it seemed that spotting AI-generated videos was as simple as looking at the hands—but those days are quickly fading. AI has advanced to the point where even trained professionals struggle to detect manipulated content. With deepfake technology becoming indistinguishable from reality, the question is no longer just about how we spot these fakes but how we protect ourselves from their potential harm. What happens when AI-generated videos are used for fraud, political manipulation, or corporate sabotage? Should we rely on technology, legal frameworks, or ethical safeguards to counter these risks? And most importantly, how do we build awareness so individuals and businesses don’t fall victim to increasingly sophisticated deception?
Gone Without a Trace—Or Was It Ever Real?
Cybercriminals are constantly evolving their tactics, and today’s scams are more convincing than ever. Fake online stores are popping up everywhere, designed to trick even the most cautious buyers. How can we spot these scams before it’s too late? Imagine visiting a highly-rated e-commerce site that sells a well-known brand, complete with glowing customer reviews. It looks completely legitimate—until you realize it’s an elaborate scam designed to steal money from unsuspecting parents buying gifts for their children or collectors hunting for rare items. With cybercriminals becoming more sophisticated, how do we stay one step ahead and avoid falling victim to online fraud?
Knives, Forks, Scissors—Not for Kids ... or mobile phones?
As more schools ban smartphones, the debate around children and technology is intensifying. At the same time, AI is becoming an everyday tool for students, helping with homework, essays, and even thesis writing. But are we preparing the next generation properly, or are we exposing them to risks too soon? Should we teach children how to use AI from an early age, equipping them with the skills they’ll need in the future? Or should we limit their exposure to protect their cognitive development and online safety? And are parents even aware of the risks, or are they relying on parental control settings that might not be enough to keep their children safe?
Fairy Tales Will Never Be the Same
Storytelling is changing. In the near future, a plush toy could tell bedtime stories better than a tired parent. AI-driven toys that can adapt to any language and culture are already on the market, allowing children to create fully customized stories with characters and plotlines of their own choosing. But is an AI-generated bedtime story just as beneficial as one told by a parent? Do we understand the long-term effects of AI-driven entertainment on childhood development? As AI increasingly influences the gaming industry and interactive storytelling, where should we draw the line between innovation and over-reliance?
Your New Best Friend?
The age of humanoid robots is no longer science fiction—it’s here. While industrial and medical robots have been supporting human work for years, we are now entering an era where robots designed to interact like humans are stepping into the spotlight. But what does this mean for us? How advanced are these robots today, and what will they be capable of in just a few years? What jobs will they replace? What kind of data will they collect about us, and where will that data go? More importantly, how do we ensure that people feel comfortable and safe living alongside humanoid robots rather than seeing them as a threat?
And This Is Just the Beginning! These are just some of the critical topics we’ll explore at ITBN 2025. The future of cybersecurity, AI, and human resilience is being shaped right now—don’t miss your chance to be part of the conversation.
Secure your spot today!
Speakers & Experts
Confirmed Attendees at ITBN 2025
Zoltán Balázs
Founder of Hackersuli
Dr. Balázs Bencsik
Dr. László Buda
Psychiatrist, psychotherapist
Ferenc Frész
Cybersecurity expert
Dr. Ádám Guld
Media researcher, university associate professor
Viktor Halász
Cybercrime Division expert, KR National Bureau of Investigation
András Kánai
Futurist, communications expert
Arthur Keleti
ITBN founder, cyber secrecy futurist
István Kerek
CEO, AI Business Development, Everengine Ltd.
Zsombor Kovács
Founder of Hackersuli
Kamilló Matek
Ethical hacker, founder of the Cylantro community
Róbert Nagy
Generative AI expert
Zoltán Pogátsa
Economist
Dr. Árpád Rab
Futurist, trend researcher
The Most Important Cybersecurity Eventof the Year – You Belong Here!
ITBN Gala Dinner
This year, the ITBN Gala Dinner returns—at a brand-new venue with fresh energy! Join us for an exclusive evening at the elegant Symbol Budapest, where key industry leaders and decision-makers can connect in a relaxed and sophisticated setting.
Why You Should Attend:
✨Exclusive, invite-only event – Just a short walk from the conference venue
🤝Meet the industry's key players – A gathering of manufacturers, distributors, partners, and decision-makers
📈High-level networking – Forge new business relationships, gain clients, and unlock opportunities—all in one night
🍽Exceptional gastronomy – Premium hospitality in a truly unique atmosphere
Build valuable business connections—ITBN Gala is the exclusive meeting point for the industry’s top professionals! To purchase a Gala Pass, contact us at info@itbn.hu!
Upgraded and Expanded Venue
The ITBN 2025 expanded venue offers more space than ever before, providing ample room for inspiration, professional dialogue, and networking opportunities!
Lumin8 Event Center
1036 Budapest, Bécsi út 38-44. The Lumin8 Event Center welcomes you with even better conditions this year:
✅ 50% more exhibitor space
✅ Upgraded air circulation system
✅ Larger and faster registration area
✅ More speaker rooms and live image projections
✅ Free parking (limited availability, 250 spaces)
Symbol Budapest
1036 Budapest, Bécsi út 56. ✅ Unique experience in an exclusive environment
✅ Invite-only networking event
✅ Special atmosphere, premium service
✅ Casual professional and business connections in one evening
What Happened in 2024, and Even Bigger Things Await in 2025!
ITBN 2025 Event Pass
79 990 Ft
For the Pioneers of Cybersecurity and AI
For innovators and trendsetters who want to be the first to hear about ITBN’s exclusive content and actively contribute to shaping it. With the LEADER PASS, you’re not only supporting the advancement of the industry, but you’ll also enjoy unique benefits!
What does the Pass include?
- Premium category entry and exclusive badge
- VIP backstage access
- Full-day catering
- Video Pass access to conference recordings
- Priority registration for the most popular programs
- 100+ professional sessions, interactive sections, and workshops
- Access to exhibitor offers
- Networking opportunities
- Recognition and appreciation from ITBN – thank you for supporting the community
39 990 Ft
For all interested professionals
For those interested in the fields of cybersecurity and AI. Valid for professionals working in the business and security services sector, consultants, distributors, manufacturers, marketing, HR, operations, as well as managers and decision-makers.
What does the Pass include?
- Access to the full-day conference
- 100+ professional sessions, interactive sections, and workshops
- Priority registration for the most popular programs if purchased by May 31
- Access to exhibitor offers
- Networking opportunities
- Coffee voucher
Would you like to watch the presentations again?
19 990 Ft
Who can use it?
- Professionals working in IT security (10 years)
- Professionals working in IT and other related fields
- Data protection experts
- Legal professionals
- Developers
- Non-veteran ITBN visitors
What does the Pass include?
- Access to the full-day conference
- 100+ professional programs, interactive sessions, and workshops
- Priority registration for the most popular programs when purchased by May 31
- Access to exhibitor offers
- Networking opportunities
- Coffee coupon
Would you like to watch the presentations again?
9 990 Ft
Who can use it?
- Senior IT Security professionals (10+ years)
- Veteran ITBN visitors
- Public sector employees
- Recent graduates and job seekers
- Retired professionals
- Nonprofit and civil sector employees
- Those who deserve consideration
What does the Pass include?
- Access to the full-day conference
- 100+ professional programs, interactive sessions, and workshops
- Priority registration for the most popular programs if purchased by May 31
- Access to exhibitor offers
- Networking opportunities
- Coffee coupon
Would you like to watch the presentations again?
Don't miss out on anything, complete your ticket with the Video Pass!
4 990 Ft
The Video Pass gives you access to ITBN 2025 recordings and additional exclusive content until March 31, 2026. When ordering your Event Pass, simply check the box and add the Video Pass!
Are you a student? Get the Event Pass at a discounted price!
As a high school or higher education student, you are eligible for a discounted Event Pass. For more information, email us at info@itbn.hu!
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